In his work, Jürgen Kleft exaggerates the fetishization of functionality in outdoor apparel, for example by having
four ponchos make up a tent, or negates it completely, for instance with a delicate ceramic nude top with cut-outs
which is sexy in a non-fetishistic way. Whether it’s the functionality that is fetishized or there’s a sexual component to the worship, by embodying adventure and safety at the same time, outdoor clothing has come to be an object of general desire among young city dwellers.

Based in Vienna, Jürgen Kleft, a devoted student of nature, explores the secrets of equipment and planning, of improvisation and DIY. This exhibition catalog brings together and contextualizes Jürgen Kleft’s work.